The Think.Eat.Save campaign of the Save Food Initiative, is a partnership between UNEP, FAO and Messe Düsseldorf, and in support of the UN Secretary-General’s Zero Hunger Challenge, which seeks to add its authority and voice to these efforts in order to galvanize widespread global, regional and national actions, catalyze more sectors of society to be aware and to act, including through exchange of inspiring ideas and projects between those players already involved and new ones that are likely to come on board.
Ms. Thordis Claessen, graphic designer from Iceland has won the public vote in the Think.Eat.Save – Nordic Ad Competition on Food Waste.
The fifteen finalists in the competition, have now been selected and the winner will be announced on 4 October 2013.
1st prize in the competition is a 5,000 Euro cash prize, the Nordic Council of Ministers Award.
UNRIC, the United Nations Regional Information Centre in Brussels, organized the competition in collaboration with the Nordic Council of Ministers in support of the UNEP campaign Think.Eat.Save – Reduce your Foodprint.
The 15 finalists will be displayed in many European cities and used in the UNEP campaign, including at the award handover ceremony which takes place during an event organized by Think.Eat.Save partners, Stop Spild af mad, in Copenhagen, Denmark 4 October.
The competition received about 200 entries. In this competition, the UN called on creative people in the five Nordic countries, the Baltic States and the bordering regions of Russia to create an ad to raise awareness on the need to stop food waste.
Of the top 15 entries more than half or 8 came from Denmark, 2 from Estonia and Latvia, and 1 from Iceland, Russia and Sweden.
The following entries made the last fifteen:
Þórdís Claessen, the Public vote winner (Iceland)
Last wish (fries) and Last wish (carrots) by Marta Zarin-Gelze (Latvia)
Best before – good after by Petur Hansen (Denmark/Faroe Islands)
Farming of tomorrow (Paris) and Farming of tomorrow (Moscow) by Julus Harrebek (Denmark)
Eat responsibly by Troels Dahl Haulrich (Denmark)
Banana by Mette Harrestrup (Denmark)
Bin think by Niklas Hultquist (Denmark)
Not hungry? Someone is by Maria Kruuchek and Olga Stadnikova (Russia)
Most of your food flies away by Christer Lieberath (Sweden)
Would you trash her? (like you trash a wrinkled apple) by Rikke Mikkelsen (Denmark)
Reduce you foodprint by Lii Ranniku (Estonia)
Eat it or leave it by Asger Rasmussen (Denmark)
Check your basket (red) by Liisi Reitalu (Estonia)
You can see a gallery of the fifteen ads here: (Gallery Set):
and here: (PhotoStream):